Reborn isn't just an alternative asset manager, We're a network of businesses that can function together and live in a symboitic relationship. We offer certain businesses the opportunity to grow with us and build their brand far beyond generally forecasted growth trends.

Many businesses are fundementally good business, they operate strictly, have dedicated and disciplined founders who ensure that the business is running smoothly and processes are followed to the tee.

There's a greater ambition of franchising, growing the business into something that truly leaves a mark, that isn't dependent on local markets or affairs but something that moves you to the top leagues.

However, if you're constantly tinkering with your business to improve the model, cashflows, processes and operations, supply-chain, logistics. Where do you find the time to actually grow, connect with franchisees, conquer new markets. How did the giants who grew out of one location conquer the S&P.

The Trick?

Instead of spending months negotiating with a individual franchise. They focused on partnering with the right Asset Managers and spreading their roots through their developed Master Franchisees and Regional Franchise Distribution Networks.

A Regional Franchise Distribution Network is the overall system created when a franchisor needs to penetrate a large geographical area by leverging local partners.

It utilizes The Master Franchise model, which is one of the most common and powerful forms of the regional franchise distribution network;

The master franchise is the key, they are responsible for creating the entire network of individual units within that region.

It's essentially a hierarchical distribution channel that allows the franchisor to scale quickly and efficiently without having to directly manage every single unit or understand every local market nuance.

This creates a Three-Tier Structure;

1. The Franchisor (Brand Owner): who develops the original business system and the brand.

2. The Master Franchisee (Sub-Franchisor): Who has the exclusive right to develop the brand within a designated territory.

3. Individual Franchisees (Sub-Franchisees): Operate the indiviodual business units (stores, offices, etc.) within that territory, they sign agreement with the Master Franchisee, not the original Franchsior.

It's like a set of roofs, one sits on top of the progress of the other, instead of trying to make your roof reach the moon, each next roof facilitates it's next step.

In our context, it's a division of labour, roles and responsibilities that let's the business grow through geographic boundaries.

It's simple, we already have a developed network of private equity master franchisees and there role is simple, bring projects to operate and fundraise, or bring operators to bring projects and fundraise. We are already the Franchisor and our franchise is building local projects with international fundraising.

For us, this means more project opportunities, our horde of master franchisees mobilize to find operators, who raise capital for underlying property and the business they'll operate. but building businesses, brands, processes and standards, well then we just fall into trap of trial & error with a 1 in 5 chance of surviving FY5.

For you, this means powder and people who will build and sell franchises and people who know where to get the capital for them. This allows you to scale not just in the cities next to you, but other countries and continents.

We want to capitalize on your growth, not just through our master franchisees, but also through the brand company.

Our sister company, Reborn Bravo holds a few specialized funds that invest in brands in varying stages of their development and market potential, using our network we grow those brands to make a return for ourselves and our investors.

But what this also means is our interests are aligned, we need grow only if you grow, we're not here just to be middlemen we're here to make this partnership true and this business worthwhile.

Please read carefully the eligability criteria below, and note that applications can take up to 4 weeks to process;

• a well-developed brand asthetic with developed media precense;

• 3 or more locations of physical presence;

• 2 or more years in operational business (excl. dormant years);

• Fully mapped out processes and procedures with incorporated feedback loops;

• Fully mapped out new location opening procedures and protocols;

• Data & KPI tracking integration via ERP or defined roles;

• Audited financial statements following IFRS or GAAP Standards;

• Consolidated & Individual location financial statements;

• Clean legal history (litigation and bankruptcy) with no material regulatory violations or systemic franchisee litigations.

For Small Businesses;

For Medium Enterprises;

• All previous conditions apply;

• a LEI for all entities working in your organization;

• a copy of FDD or equivalent mandatory disclosure requirements to the franchisee;

• a positive working ratio and positive EBITDA for the last 3 years;

• a fully implemented tech-stack of the company;

• a market saturation plan showing capacity in existing core markets and underlying KPIs.

• Royalty revenue exceeding 50% of corporate entity total revenue (no reliance on initial franchise fees);

• Trademark & IP Registrations;

For Large Enterprises;

• All previous conditions apply;

• Key Man Risk Mitigation succession plan for all executive and C-suite roles;

• Must have Independently elected Franchisee Advisory Council (FAC);

• Detailed trademark prosecution and enforcement strategy;

• Advertising/Marketing Fund must be independently audited;

• Clear Market Share Data and SSSG By Quartile (min 3 tiers);

Please note, these are mere minimum requirements for an application to be considered and not an exhaustive and comprehensive list. Reborn Alpha Limited & Reborn Bravo Limited retain the right to conduct comprehensive due dilligence at it's own discretion including personal information and on all current and previous business ventures of all principles, directors, officers and c-suite roles within the organization applying.